Unique Ways to Make New Residents Feel Welcome
Fall is one of the busiest times of the year when it comes to welcoming new residents. With students starting a new school year and others looking for a fresh start with a new season, apartments are being filled and leases are signed. Therefore, it’s a great time to brush up on ways to make new renters feel welcome. Here are a few ways to do just that.
Draft a Tenant Welcome Letter
Providing each new resident with a welcome letter is a great way to make them feel at ease in their new community while simultaneously providing all the critical information that they need, such as contact info, rent information, information on amenities, and a guide to local attractions.
Position Your Staff as a Concierge Service
As property managers, our role is usually just a functional one. The majority of residents only call the property manager when there is a problem like a leaky faucet or unwanted noise from an adjacent unit. Our residents are more than just clients, though. Together, we form a community. It's our goal to set the tone for that community.
Positioning yourself (or your staff) as a concierge rather than a maintenance associate can help your residents settle into their new homes. If they view you as a community resource that can answer questions about the larger community you foster a harmonious atmosphere built on respect and trust.
Maintain an Active Social Media Presence
More than ever, people are using social media platforms such as Facebook and Instagram to connect with the world around them. It is in your best interest as a property manager to maintain an active social media profile. Using your community's Facebook page to communicate important updates and neighborhood events is the perfect way to get your residents involved in community life. You can even use your social media accounts to actively welcome new residents to the building —with their consent of course!
A Sense of Community With Targa Real Estate
At Targa Real Estate, we believe that a multifamily property is more than just a building; it's a home and a community. To learn more about our available communities, please contact the team at Targa today.